The Secrets To Successful Seattle DUI Attorney Law Firm Marketing
I am a Seattle DUI attorney. This means several things when it comes to the “business” of law. First, I don’t get a lot of repeat clients. Second, it is difficult to establish long term relationships that continue to create business (a DUI is usually a once in a lifetime experience). And third, there is a lot of competition out there for my prospective client.
In the end, though, getting clients is part of what I do every day. And I try to think of new ways to set myself apart from all those other Seattle DUI attorneys out there every day. If you are in the same position, here are a couple of thoughts on the subject.
First, it is important to find small but profitable advertising venues. For example, there are employers in my area that have legal plans for their employees. When they get in trouble, they pick an attorney from a list the insurance provider gives them. It costs nothing to get on this list, and it usually gives me a couple of clients a month. These are easy ways to add dollars to your business.
Second, Google adwords advertising is marginal at best. Google adwords, if you didn’t know, are those things you look right past every time you search for something you want. They are the links at the very top of the page and down the right hand side of the page when you do a search. I’ve tried to advertise using adwords and it just hasn’t been effective.
Finally, remember that building a business is a little bit like building a house – you do it one board and one nail at a time. When you are marketing your DUI law firm, don’t try to hit the home run every time and pass up on all the smooth pitches that you can hit for singles. In the end, you want to have revenue generated from a bunch of different streams.
At the end of the day, marketing a Seattle DUI attorney law firm is like marketing any other business. There are no magic bullets. It takes a lot of time, a little bit of money, and experience seeing what works and what doesn’t. At the end of the month, you just have to hope you’ve made enough money to take a little home for yourself.
Want to find out more about being a Seattle DUI defense attorney? Then visit our site and see what we do to get people that need a Seattle DUI attorney to call us.
