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Marketers invest more in brand awareness as SEO benefits increase – Brafton

Brafton Marketers invest more in brand awareness as SEO benefits increase Brafton Danny Sullivan added that “Search engines don't favor 'big' brands, they favor information and authority that can stand on its own … Brands aren't just the Cokes of the world. A site that's iPhoneCovers.com … can become a brand if it gives users info … One Positive Pigeon Result: We Can Finally Ditch Ranking Reports Search Engine Land If You're Good At These 3 Games, You're Probably Good At SEO Forbes all 46 news articles »