Monthly Archives: November 2017

Law firms spamming Google My Business: Don’t trust your money or your life to them! – Search Engine Land

Search Engine Land Law firms spamming Google My Business: Don't trust your money or your life to them! Search Engine Land If I worked at Google, this type of stuff would make me hate SEO companies and have no desire to help them. Lately, I've been seeing this same level of spam (or worse) in the legal industry. If you're an attorney or a marketing agency that works with …

Smartphone addiction creates imbalance in brain, study suggests – Science Daily

Science Daily Smartphone addiction creates imbalance in brain, study suggests Science Daily While this sentiment is clearly hyperbole, more and more people are becoming increasingly dependent on smartphones and other portable electronic devices for news, information , games, and even the occasional phone call. Along with a growing concern that … and more »

SEO SWOT Analysis: Focus your efforts in areas that deliver results – Search Engine Land

Search Engine Land SEO SWOT Analysis: Focus your efforts in areas that deliver results Search Engine Land The top row outlines strengths and weaknesses, which are usually internal to the business. The bottom row has the opportunities and threats, which are typically from external sources. The first column, with strengths and opportunities, details factors …

The changing SERP: Understanding and adapting to dynamic … – Search Engine Land

Search Engine Land The changing SERP: Understanding and adapting to dynamic … Search Engine Land Search results have become more personalized and dynamic over the years, creating a more challenging SEO environment for search and content marketers. But columnist Jim Yu shows how these changes can create opportunities for those willing to do the work. and more »

The changing SERP: Understanding and adapting to dynamic search results – Search Engine Land

Search Engine Land The changing SERP: Understanding and adapting to dynamic search results Search Engine Land These seismic shifts in the industry have a profound impact on SEO . Although my company has observed that the overall share of organic traffic for websites remains the same as it was in 2014 (51 percent of all incoming traffic, on average), this … and more »

Google launches new Google Finance features in search and drops the portfolio feature – Search Engine Land

Search Engine Land Google launches new Google Finance features in search and drops the portfolio feature Search Engine Land This shows you “performance information about stocks you've chosen to follow, recommendations on other stocks to follow based on your interests, related news, market indices, and currencies,” Google said. When this fully rolls out, you will be able to … and more »

Coming to terms with fake reviews – Search Engine Land

Search Engine Land Coming to terms with fake reviews Search Engine Land In the same way that Google considers some forms of SEO to be unacceptable, they and other review sites dislike any reviews that aren't organic — yet fake reviews are still prevalent. Columnist Kevin Lee discusses the scope of the problem and why you …